How to back a Kickstarter campaign

Saturday, 27 January, 2018

Interested in backing a Kickstarter campaign, but not sure where to start? We’ve got you covered. In this article, we’ll give you the ins and outs of how Kickstarter works, and how you can contribute to your favorite projects.

Here are the questions we’ll answer in this article (you can click on the links to jump to a section):

What is Kickstarter?

Kickstarter is a crowdfunding platform that helps creators raise money to bring their ideas to life. Since its launch, backers have pledged over $3.4 billion dollars towards various projects. It’s also a great place for people learn more to about exciting new products in technology, music, games, food, design, publishing, and film.

How does it work?

Before we dive in, here are a few terms that you need to know:

  • Project: An idea for a product, business, service, etc. that needs funding.
  • Creator: The company, individual, or team who comes up with the project and creates the Kickstarter campaign.
  • Funding Goal: The specific amount of money a creator needs in order to bring their project to life.
  • Pledge: A promise to contribute a certain amount of money toward the project.
  • Backer: An individual who pledges money.
  • Reward: An incentive creators offer to backers for pledging money toward their project.

Here is a quick overview of how Kickstarter works:

How do I back a project?

Interested in funding a project? Becoming a backer is easy. Here is how you can contribute to a creator’s project:

Step 1: Create an Account

You can create an account by clicking here. Make sure to use a valid email address and a password with at least six characters.

Step 2: Save Payment Method (Optional)

Once your account is created, you can access your account information by using the dropdown menu in the top right-hand corner.

 

Select “Payment methods” to insert your credit card information. (Don’t worry – it’s secure.)

Step 3: Make a Pledge

Go to the project page that you would like to help fund and click on the button that says “Back this project.”

Select the amount you would like to pledge. You can choose an existing option (rewards included), or you can make a pledge for any amount (reward not included).

Select your payment method and submit.

Remember: You will not be charged unless the project is fully funded. If the creator doesn’t reach their goal, then no money is collected.

Where should I contribute?

We’d like to personally invite you to contribute to our project. We are officially launching our campaign in February. Sign up on our website to learn more about our exciting, new product and be one of the first people to know when we launch our campaign.

The top 10 most popular Kickstarters of all time

Monday, 15 January, 2018

Since its launch in 2009, Kickstarter has become one of the most powerful crowdfunding platforms in the world. According to Wikipedia, its “received more than $1.9 billion in pledges from 9.4 million backers to fund 257,000 creative projects.”

That’s pretty impressive.

Not only is an excellent place for entrepreneurs to get a jump start on their businesses, it’s also a great place to look for cool new products. You can find anything from crystal bacon (seriously) to sports jackets to sword-shaped tie clips.

Weirdness aside, here are the top 10 most funded Kickstarter campaigns of all time:

  1. Pebble Time

# of backers: 78,471

$ pledged: $20,338,986

Pebble Time is one of the world’s first real smartwatches. It has a color, e-paper display. It is beautifully designed to fit on your wrist comfortably. These stylish watches a customizable to perfectly fit your style.

Here are a few of the key features:

  • 7 days of battery
  • Microphone for voice replies
  • Water resistant
  • Compatible with 6,500+ apps

Click here to view the campaign.

  1. Coolest Cooler

# of backers: 62,642

$ pledged: $13,285,226

This ain’t your momma’s cooler. It’s much more than just a food holder. The Coolest Cooler is jam packed with tons of amazing features, including: a built-in blender, waterproof Bluetooth speakers, and a USB charger.

Here are a few of the key features:

  • LED lid light
  • Cutting board
  • Huge tires for easy rolling
  • Bottle opener
  • Storage for plates and a knife

Click here to view the campaign.

  1. Pebble 2, Time 2

# of backers: 66,673

$ pledged: $12,779,843

From the same company that made the Pebble, the Pebble 2 and Time 2 are heartrate-enabled smartwatches designed for runners. These watches also have a color, e-paper display. They are light, thin, and have a modern classic design.

Here are a few of the key features:

  • Allows for phone-free running
  • GPS
  • Available in gold or silver
  • Waterproof
  • Mult-day battery life

Click here to view their campaign.

  1. Kingdom Death: Monster 1.5

# of backers: 19,264

$ pledged: $12,393,139

A sequel to Monster (another successful Kickstarter campaign), Kingdom Death is a cooperative board game where you and the other players battle it out against a bunch of scary creatures. If you’re into creepy things, this game is for you.

Here are a few of the key features:

  • Incredibly detailed playing pieces
  • Beautiful artistry
  • Additional add-ons available

Click here to view the campaign.

  1. Pebble E-Paper Watch

# of backers: 68,929

$ pledged: $10,266,845

Yes, another Pebble. This was their first Kickstarter campaign (then came the Pebble and then the Pebble 2). This customizable watch connects to both iPhone and Android phones via Bluetooth. The screen is outdoor-readable, making it easy-to-read no matter where you are.

Here are a few of the key features:

  • Water resistant
  • Vibrating notifications
  • Highly customizable
  • Shatter resistant lenses

Click here to view the campaign.

  1. The World’s Best Travel Jacket

# of backers: 44,949

$ pledged: $9,192,055

This jacket literally has it all: built-in neck pillow, eye mask, gloves, blanket pocket, phone pocket, sunglasses pocket, earphone holders, drink pocket, and tech pockets. If you’re a frequent traveler, then you definitely want to get one of these.

Here are some of the key features:

  • Supreme quality fabric
  • Multiple styles: blazer, bomber, windbreaker, and sweatshirt
  • Multiple colors: charcoal, blue, red, and black

Click here to view their campaign.

  1. Exploding Kittens

# of backers: 219,382

$ pledged: $8,782,571

For reals. This is a thing. According to the description, Exploding Kittens is a “highly strategic kitty-powered version of Russian Roulette.” It’s pretty straightforward. Players take turns picking up cards and try to avoid getting blown up.

Here are some of the key features:

  • Creators worked at Xbox, Marvel, and The Oatmeal
  • Fun (and ridiculous) designs
  • Provides hours of endless entertainment

Click here to view their campaign.

  1. OUYA Video Game Console

# of backers: 63,416

$ pledged: $8,596,474

OUYA is a beautifully designed game console for your TV. What makes it different? It is powered by Android, so developers can easily create games and bring them to market without having to go through licensing and other road blocks.

Here are some of the key features:

  • It comes with wireless controllers and a touchpad
  • HDMI connection
  • 8 GB of internal flash storage
  • Tons and tons and tons of games

Click here to view their campaign.

  1. The 7th Continent

# of backers: 43,733

$ pledged: $7,072,757

The 7th Continent is a “choose your own adventure” type of game. You can play it solo or with up to four additional people. There are thousands of cards in the base game, but you can also purchase expansion packs to keep the game rolling for days on end.

Here are a few of the key features:

  • You can join the game at any point (or rejoin if you die)
  • No matter how many times you play, you can always find a new adventure
  • It only takes 30 seconds to set up the game

Click here to visit their campaign.

  1. The Everyday Bag

# of backers: 26,359

$ pledged: $6,565,782

Designed by a team of designers, photographers, and engineers, the Everyday bags were created to perfectly meet your needs. They’re basically a photographer’s dream.

Here are a few of the key features:

  • Secure closures
  • Blind one-handed access
  • Easy to expand
  • Weatherproof
  • Custom strap hardware
  • Side access
  • Adjustable compartments

Click here to visit their campaign.

Want to be a part of promoting the next best thing on Kickstarter?

We are about to launch our campaign, and we want YOU to get the first inside scoop on our new and exciting product! Click here to learn more.

Here’s why cameras make you look 10 pounds heavier

Thursday, 11 January, 2018

If you’ve ever complained about looking fat in pictures, you’ve probably been comforted by the age-old claim: “The camera adds 10 pounds.”

Turns out, it’s not a myth designed to help people feel better about themselves. Cameras make their subjects look a few pounds heavier. Here’s why:

Lens Structure

According to Gizmodo, wide angle lenses “create a sort of fisheye effect, which can bloat subjects in the middle, and stretch those on the outside.” Depending on the type of lens the photographer uses, it’ll distort the picture in ways that are less flattering.

Here’s an excellent example:

Distance

Jon Cornicello, a photography expert, explains that the additional weight could also be the byproduct of the photographer’s distance: “When it comes to perspective in photography, the closer you are to your subject, the more narrow their face will appear…we all seem to look heavier to ourselves in photographs that are taken from greater distances.”

Most people only see themselves when they look in the mirror – a very short distance – so it makes sense that when they see themselves from a greater distance, it isn’t what they expect.

Angles

Photography blogger, Alea Lovely, said it best: “Angles can be your best friend or worst enemy.” There’s a reason why most selfies are taken from above. It’s an angle flatters everyone.

In addition to the camera angle, how you position yourself is also key to looking slimmer in pictures. Stick out your chin, turn your body, and position your arms away from your body.

If you love our articles, then you will love our new product. We take your photos and videos and turn them into a professionally edited DVD. Give this link a little click to learn more.

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Yours.co to Debut New Product at CES 2018

Monday, 8 January, 2018

Every Chapter of your Family’s Life is Professionally Edited and in One Place

LAS VEGAS – Jan. 8, 2018 Yours.co, a personal digital media application for families, today announced its new application that professionally edits videos stored on a smart phone into beautiful home movies. It is as simple as uploading the videos and photos to the Yours.co application, and the platform takes care of the rest.

Users simply upload video and images through an iOS app and Yours.co technology automatically adds music, transitions and effects to create a Magic Movie™ for family viewing anytime and anywhere. Currently users will receive a DVD, but memories will also be stored in the cloud and be made available through an online streaming channel later in 2018, so users can access their home movies on any device and share them with family and friends afar.

Now, family memories that have been sitting on personal mobile devices get the attention they deserve, so users can focus on making more memories not editing them.

“The typical consumer has thousands of pictures or hundreds of videos stored on their smart phones. Yours.co is perfect for today’s busy families,” said Paul Brockbank, CEO, Yours.co. “The pictures of your wedding, last year’s vacation or that video of your child’s first steps are irreplaceable and often live on your mobile device and are rarely shared. This is due to the time it takes to upload, edit and then share the final video. We automate the full process, helping transform these videos from the small mobile device screen to the large screen in your home – taking the hassle out of video editing, so you can simply upload and go.”

As part of the two-tiered launch strategy, Yours.co will also launch in the summer of 2018 a personal video streaming solution. These professionally curated videos will not only be delivered on DVD, but also served up on an upcoming personal streaming site for families to share their vacations, birthdays and other special occasions with anyone at any time.

Yours.co debut new product

Availability – The Yours.co app will be available in Q1 of 2018.

About Yours.co

Yours.co consolidates mobile device photos and videos into a central location, performs an automated professional edit of the content, and makes it available to consume on any home medium (TV, computer, digital device). Creating moments and sharing them with others has never been easier. www.yours.co

Media Contact:

Ben Jolley

Tel: (801) 373-7888